This coveted opportunity will allow us to test and accelerate our ‘Baggage Biometrics’ technology and applications at scale in real-world airline environments.

We are excited to announce that it BagsID has been selected for this year’s Hangar 51 global accelerator, the innovation programme of International Airlines Group, parent company of Aer Lingus, British Airways, Iberia, LEVEL and Vueling.

Hundreds of global start-ups applied and successful applicants were selected after presenting their innovative products and services before 250 senior aviation and travel industry executives. These winning start-ups will co-work remotely for 10 weeks with mentors and experts from across IAG, gaining access to resources to test and validate the best emerging technologies for potential to scale and rapid commercialization within the aviation industry.

BagsID was selected under the ‘Connected Operations’ category which will provide us with the opportunity to pilot our AI-based baggage identification solution within IAG airlines’ operational environments and receive support and guidance from a senior sponsor of one of the group’s airlines. Our proprietary image-based baggage recognition system aims to remove the need for paper tags and become ‘the baggage identification network of the future.’

“We are extremely honored to have been selected for this opportunity to further proof our solution while partnering with experienced minds in the airline industry,” said Marlon van der Meer, founder and CEO of BagsID. “It gives us the ability to trial our core-technology at scale without having a market-ready application yet.”

Current baggage handling technologies, such as barcode and RFID, will likely be replaced on medium term. Our identification technology and search engine aims to be the industry-disrupting solution that airports, integrators, airlines and ground handlers have been waiting for. The opportunity to test our capabilities in the Hangar 51 accelerator programme and within these large-scale airline environments will help prove that case. To learn more about the Hangar 51 accelerator programme, visit: